Planable

Planable is built around a specific bottleneck: the gap between writing social content and getting it approved.

Where a scheduler organises publishing, Planable organises the conversation - every post is previewed the way it will appear on the platform, and feedback lives on the post itself as comments, suggestions and annotations rather than in email threads or spreadsheets.

Teams get a shared workspace per brand or client, four ways to look at a queue (feed, calendar, grid and list), campaigns and labels to group work by initiative or content pillar, a central media library, one-time share links so someone outside the workspace can review without an account, approval workflows with selectable strictness including multi-level sign-off on Enterprise, a kanban approvals tab so nothing is skipped, bulk approval and bulk approval requests, version history and team-only drafts with private notes.

Scheduling covers Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest and Threads, with an AI layer for generating and rewriting posts, first-comment scheduling, recurring posts and a built-in media editor.

The platform also ships an MCP connector and a public API, with Zapier, Canva and Slack integrations, which is how agencies wire approvals into the tools they already run. For marketing operations the value is measurable in review cycles rather than reach: content stops bouncing between inboxes, approvals happen in context, and clients see exactly what will publish.

Three optional modules extend the platform beyond collaboration - a social inbox for comments and DMs with AI-generated replies and sentiment sorting, analytics with cross-channel, page-level and post-level insights plus custom stakeholder reports and competitor analytics, and social listening covering one brand and three topics - so teams that want scheduling, engagement and measurement in one tool can buy them rather than switch products.

Planable also sits in a product family with SE Ranking and SE Visible, both listed in the same growth-kit menu, which explains the SEO and AI-visibility adjacency.

The honest limits: the approval depth is the reason to choose Planable, so teams that only need to schedule will find cheaper bulk publishers; and the free tier is a trial of volume rather than a plan. Pricing was readable on planable.io/pricing on 28 September 2026.

The first 50 posts are free with no time limit and no credit card, which is enough to run a real approval cycle before buying.

Basic is $33 per workspace per month (60 posts, 4 social pages, 2 approval types, 3 campaigns, 10GB media storage, 1 tweet published per 24 hours, MCP connector), Pro is $49 (150 posts, 10 social pages, 3 approval types, 10 campaigns, 50GB storage, grid view, public API, unlimited tweet publishing) and Enterprise is custom with unlimited posts, multi-level approvals, unlimited campaigns, 50 pages per workspace and SSO.

Users are unlimited on every plan including the free tier - the unit being paid for is the workspace, one per brand or client, with volume discounts beyond five workspaces.

The add-ons are priced per workspace too: analytics and social inbox are listed at $12 and $7.50 per workspace per month in the plan cards ($14 and $9 in the feature comparison), social listening at $82.50 and $99, so a full-stack setup costs noticeably more than the headline plan.

Yearly billing is advertised as two months free.