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PPC & Ads
4.2Editor Rating

Optimyzee

Optimyzee audits Google Ads and Yelp Ads accounts, classifies search terms, drafts missing RSA copy, generates negative keywords and reports every change - with a propose-and-approve model so nothing lands in your account without sign-off.

Pricing

Free & Paid

Platforms

Web, Shopify App, Google Ads...

Developer

Optimyzee, Inc.

Rating

4.2 / 5.0

Last Updated

September 19, 2026

Overview

Optimyzee is an AI optimisation layer for paid search.

Connect a Google Ads or Yelp Ads account and it audits the account, builds or restructures campaigns, classifies search terms, drafts ad copy that is missing, and logs everything it changed.

The company is Optimyzee, Inc.

of New York, launched publicly in 2023 with search-term analysis and negative keyword generation, added Yelp Ads integration in 2024, shipped vertical-tuned Industry AI plus a native Shopify app in 2025, and added full Yelp platform integration with an agency dashboard in 2026. The workflow is deliberately non-autonomous.

Optimyzee proposes changes and you approve them, so nothing enters a live account without sign-off - a design that suits agencies protecting client budgets.

The module list is concrete: Search Terms Optimisation classifies terms monthly with the wasted spend attached (the site's own example shows $1,240/month of waste found across 300 terms), RSA Optimisation flags ad groups with no active responsive ad and drafts replacements, plus Negatives, Assets Generator, Performance Max and Search campaign tooling, and tracking with an optimisation log you can send to a client.

E-commerce support runs through the native Shopify app, WooCommerce and Merchant Center integrations. Pricing is unusually accessible for PPC software.

A permanent free plan connects one Google Ads account with up to $1,000/month ad spend and runs the account audit, performance score, traffic cleaner and limited optimization tools.

Startup is $29/month per account with a $2,500/month spend ceiling, adding campaign creation, search term optimisation, traffic quality analysis, one-click optimisation and activity impact tracking.

Business is $99/month per account and adds Yelp Ads, higher spend limits, multi-account management, cross-account monitoring, an agency dashboard, advanced reporting and priority support.

Annual billing is available and no credit card is needed to start.

Use Cases

Auditing a neglected Google Ads account and quantifying wasted spend before optimising

Reviewing hundreds of search terms monthly and shipping negative keywords in one click

Fixing ad groups that are running without an active responsive search ad

Building a new Search or Performance Max campaign from a URL rather than from scratch

Giving clients a documented optimisation log with measured impact each month

Who Is This For

PPC specialists managing multiple client Google Ads accounts

Small business owners who run their own search campaigns

Agencies needing multi-account monitoring and an agency dashboard

E-commerce teams advertising via Shopify and Merchant Center

Local businesses advertising on Google Ads and Yelp Ads at the same time

Key Features

Search Terms Optimisation

Classifies hundreds of search terms each month, flags queries you would never bid on deliberately and quantifies the wasted spend before you approve negative keywords.

RSA Optimization and Assets

Detects ad groups running with no active responsive search ad, drafts replacement copy and generates assets through the Assets Generator - always queued for your approval.

Campaign Creation from a URL

Builds a structured Search or Performance Max campaign from a URL in minutes, ready to review, instead of starting from a blank account structure.

Google Ads, Yelp Ads and E-commerce

Manages Google Ads and, on Business, Yelp Ads in one workspace, with native Shopify app, WooCommerce and Merchant Center support for retail accounts.

Tracking, Impact Log and Agency Dashboard

Monitors performance, records every optimisation with its measured impact in a client-ready log, and gives agencies cross-account monitoring with risk visibility before churn.

Related Guides

Dive deeper with step-by-step guides from our Knowledge Base.

Pros & Cons

Pros

  • Permanent free plan that audits a real account and shows wasted spend before you pay anything, with no credit card required
  • Propose-and-approve workflow: the tool recommends changes but nothing is applied to a live account without your permission
  • Clear per-account pricing ($29 Startup, $99 Business) with spend ceilings, so cost is predictable as accounts scale
  • Covers the boring work that gets skipped - monthly search term review, missing RSAs, negatives - and documents it in an impact log

Cons

  • Deepest value requires reasonably active accounts: the free plan caps at $1,000/month ad spend and Startup at $2,500/month per account
  • Google Ads and Yelp Ads only - Meta, Microsoft Ads and other channels are not managed yet (Meta is listed as "soon")
  • Yelp Ads management, multi-account and the agency dashboard require the $99/month Business plan per account
  • Smaller vendor than the large PPC suites, so integrations and roadmap are narrower than an enterprise platform's

Pricing Plans

Free

$0/month, always free

Explore Optimyzee on a real account and see the waste it finds.


  • 1 connected Google Ads account
  • Up to $1,000/month ad spend
  • Account audit and performance score
  • AI recommendations
  • Smart traffic cleaner
  • AI ad creation tools
  • Limited optimization tools
  • Email support
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Popular

Startup

$29/month per account, annual billing available

For startups and business owners managing their own Google Ads.


  • Google Ads up to $2,500/month spend per account
  • AI-powered Google Ads audit
  • Campaign creation
  • Search terms optimisation
  • Traffic quality analysis
  • One-click optimisation
  • Performance monitoring
  • Activity and impact tracking
  • Additional accounts $29 each per month
Start Now

Business

$99/month per account, annual billing available

For companies and marketing agencies managing many accounts.


  • Google Ads and Yelp Ads
  • Higher ad spend limits
  • Multiple advertising platforms
  • Multi-account management
  • Advanced campaign optimisation
  • Cross-account performance monitoring
  • Agency dashboard
  • Advanced reporting
  • Priority support
  • Additional accounts $99 each per month
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Frequently Asked Questions

Editorial Review

4.2
ET

Editorial Team

September 19, 2026

We read optimyzee.com/pricing on 19 September 2026: a free plan covering one Google Ads account up to $1,000/month spend, Startup at $29/month per account up to $2,500/month spend, and Business at $99/month per account adding Yelp Ads, multi-account management and the agency dashboard, with additional accounts priced identically to the plan. Annual billing is offered and no credit card is required to start.

ET

Editorial Team

September 19, 2026

The design choice we rate highest is that Optimyzee never writes to an account without approval, which is why it fits agencies protecting client budgets. The site's own framing of the problem is fair: unread search-term reports and stale ad groups are where PPC money quietly disappears, and the impact log documents the cleanup for the client. Caveats are scope - Google Ads and Yelp Ads only - and spend ceilings on the cheaper tiers.

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