Gorgias
Ecommerce AI agent for customer service — resolves support conversations and drives revenue for Shopify brands
Pricing
Paid
Platforms
Web, iOS, Android...
Developer
Gorgias Inc.
Rating
4.4 / 5.0
Last Updated
August 29, 2026
Overview
Gorgias is the conversational AI platform built specifically for ecommerce: more than 12,400 brands use it, and the company says around 40% of Shopify brands power their customer conversations with Gorgias.
It combines two products — a unified Helpdesk that brings email, chat, social, voice, and SMS into one inbox with live order context, and an always-on AI Agent trained on your help center content and customer data.
The differentiator versus generic support chatbots is that the Gorgias AI Agent does not just answer questions — it can take action.
Within guardrails set by your team, the agent cancels orders, applies discounts, updates tracking, and converts shoppers who are asking pre-purchase questions, then reports the revenue impact of every automated conversation.
Pricing is transparent and ecommerce-friendly: the AI Agent is included on every plan and billed per resolved conversation, never per seat or per agent, with plans starting at $40/month.
For marketers, Gorgias is strongest for DTC and Shopify brands that treat support as a revenue channel.
Revenue analytics tie support conversations to orders, which makes it possible to measure exactly how much money AI resolution saves or earns, and native integrations cover Shopify, WooCommerce, BigCommerce, Magento, and PrestaShop.
It is a category leader, but it is also ecommerce-only by design — SaaS and B2B support teams should look at general-purpose platforms instead.
Use Cases
Resolving order status and tracking questions 24/7 without human agents
Automating cancellations, discounts, and refunds with guardrailed AI actions
Deflecting repetitive pre-purchase questions to lift conversion during peak traffic
Measuring support-driven revenue with order-linked analytics
Unifying email, chat, social, voice, and SMS support in one ecommerce inbox
Who Is This For
DTC and Shopify brands that want AI to actually resolve and sell, not just chat
Support teams drowning in repetitive order questions
Ecommerce CX leaders who want revenue analytics on support performance
Brands preparing for Black Friday and Cyber Monday traffic surges
Multi-channel retailers on Shopify, WooCommerce, or BigCommerce
Key Features
Always-On AI Agent
Resolves support conversations 24/7 using your help center and order data — and converts shoppers with pre-purchase answers instead of just deflecting.
Unified Ecommerce Helpdesk
One inbox for email, chat, social, voice, and SMS, with live order and customer context on every conversation.
Agentic Actions
AI can cancel orders, apply discounts, and update tracking within guardrails you define — real actions, not just chat replies.
Revenue Analytics
Measures support-driven revenue with order-linked dashboards, so you can prove the ROI of AI resolution and automation.
Ecommerce Platform Integrations
Native connections to Shopify, WooCommerce, BigCommerce, Magento, and PrestaShop, plus an app marketplace for the wider ecosystem.
Pros & Cons
Pros
- Purpose-built for ecommerce — the AI works on real order and customer data
- Pay-per-resolution AI Agent with no per-seat or per-agent pricing
- AI takes real actions (cancels, discounts, tracking updates) within guardrails
- Revenue analytics tie support conversations directly to orders
- Massive ecommerce footprint: 12,400+ brands and ~40% of Shopify brands
Cons
- Not built for SaaS or B2B support use cases
- Lower plans cap tickets and automated interactions per month
- AI resolution quality depends on the depth of your help center content
Pricing Plans
Starter
For smaller brands getting started on one platform.
- 50 tickets per month
- 30 automated interactions
- Email, chat, and social inbox
- Shopify integration
Basic
For growing brands whose support volume is outpacing their team.
- Helpdesk + AI Agent
- 30 AI interactions included
- Overage at $0.40 per ticket
Pro
For scaling brands that let AI resolve and sell, with revenue analytics ($471/mo billed annually).
- 2,000 tickets per month
- 190 automated interactions
- Revenue analytics
- AI Agent usage-based billing
Advanced
For high-volume brands that need peak-ready automation and a dedicated team.
- SSO (SAML)
- Audit logs and SCIM provisioning
- Dedicated CSM and solutions architect
Frequently Asked Questions
Editorial Review
Editorial Team
August 29, 2026
Gorgias is the strongest ecommerce-specific support agent we have tested. The killer feature is agentic actions: the AI does not just answer order-status questions, it can cancel and discount within guardrails, and revenue analytics prove the business impact. For Shopify brands that is a genuinely different value proposition from a generic chatbot.
Editorial Team
August 29, 2026
Solid execution with two honest caveats: Starter and Basic plans cap tickets and automated interactions, so volume brands need Pro immediately, and AI resolution quality tracks the quality of your help center content. Still, the pay-per-resolution model is fair and the ecommerce focus is a real advantage.
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